Focus Group Moderation

Advantages of Focus Groups: The Case for the Future

Welcome to my first blog post on this website! The goal of this blog is to provide interesting qualitative market research tidbits, as well as to provide a voice from the trenches of qualitative research. I, Daniela Hassman, am the author of this blog as well as a qualitative research moderator and Founder of SmartPoint… Read More Advantages of Focus Groups: The Case for the Future